Shopping locally is one way we spend according to our values.
What with free shipping and the low prices, the cheapest place to buy a new, non-remaindered book is at Amazon these days. Sadly, that's why independent bookstores were shuttering left and right....and that was before the recession.
But we want our city to have a viable shopping district, so we spend a little more on a book compared to buying at Amazon, but know we did our part in keeping the local economy going.
There's even a spend locally campaign that's been going on all year here, sponsored by a weekly newspaper that said a dollar spent locally reaps benefits that domino effect all through the local economy....from business taxes to employee wages to fewer barren storefronts. That's something I can really get behind, not to mention the added environmental bonus that often when I shop locally, I'm usually get there on bicycle.